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Typography Guidelines

Typography

Sofia Pro is our primary font for usage across both print and digital materials. We use Sofia Pro in the following weights: Light, Regular and Semi Bold.

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Landau Brush is our additional secondary font to complement Sofia Pro. It should never be used for body copy or buttons due to illegibility on mobile. It should also only be used in UPPERCASE.

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As a back up, Montserrat can be used only when it is not possible to use Sofia Pro (Google Slides or Email body text). In certain situations where limited font options are available, Arial may be used as a final substitute.

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